The challenge was to create a film that highlighted Cisco’s commitment to inclusivity within the various golf associations. The PGA, LPGA, APGA and the USGA. We solved this by combining a golfer from each golf affiliation into a four some. And, then filmed that experience. We could see them naturally play together as a team. I worked with Matt Klug (Art director) and Ewan Morrison (writer) on the concept. We created two additional :15 second spots for our website and social.

Green

Swing